SmartSymbols™ Analytics

SmartSymbols™ Analytics gives you rich insights into your SmartSymbols™ traffic and marketing effectiveness. It provides user interaction information, including the most important piece of interactive information: what aspects of your product visitors are most interested in.

With SmartSymbols™ Analytics, you know precisely what information is important to your customers based on where they choose to spend time.

Examples

"Click-conversion Chart"
The chart shows which which icons and at which locations have lead to the largest number of sales.
Use it to align your web property-centric marketing campaigns with the qualities of the product your customers are most interested in. Alternatively, you might want to adjust marketing materials to highlight additional benefits.
Click to see a screenshot
SmartSymbols Click Conversion Chart
"Top 3 SmartSymbols™ Icons"
Which product qualities at which distribution sites pick your visitors' interest the most.
Use this analysis to determine which sites attract what type of customer. This will let you create site-specific marketing campaign that targest particular set of visitor interests.
Click to see a screenshot
SmartSymbols Top-3 Icons Chart
"Top 3 Geographic Locations"
Visitors from which cities spend the most of their time on which icons. In other words, what are the most interesting aspects of your product to visitor from different locations?
You can use this analysis to determine location-based marketing campaigns and the alignment between locations and customer interest.
Click to see a screenshot
SmartSymbols Top-3 Locations Chart

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